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by Brandi Schlossberg
More than ever before, it seems people are looking for ways to save money, increase income or, better yet, do a combination of both. Perhaps it is due to the tough economic times we have been enduring, but whatever the reason, getting creative about boosting your bottom line or reducing your outgoing cash flow is rarely a bad idea.
For professional massage therapists and bodyworkers, this may be particularly relevant, because regular massage therapy or bodywork appointments may be one of the first things people cut back on when looking for ways to reduce expenditures. Therefore, practitioners are wise to begin looking for ways to increase their own income without having to invest large sums of money to do so.
In other words, professional massage therapists and bodyworkers have to be savvy about ways in which they can bring in more moneyŚways that do not require a large outlay of cash. For example, while installing a sauna in your practice might make for more clients and more income down the road, the initial cost of purchasing a sauna could be a painful hit on one's savings account and place quite a bit of stress on one's budget.
Fortunately, not every method of boosting income entails a large upfront investment. In fact, practitioners can begin to find ways to bring in more clients and keep them coming back via far less expensive measures. One of the most convenient and inexpensive of these measures is to focus on ways in which youcan use your massage cream to increase client satisfaction and, in turn, to increase the amount of money you make.
If you are wondering how your massage cream could help you make more money, then you have not yet stepped outside the box and begun thinking creatively about all the ways in which one can improve his or her practice. There are myriad ways in which massage cream can be used to create an unforgettable, positive session for each one of your clients. When massage cream is used in this manner, it can lead to more return clients, greater word-of-mouth about you and your services, and the resulting bump in income.
There are several different ways in which you can use massage cream to enhance your sessions dramatically. One such way is to purchase massage creams that have been crafted for use on specific regions of the body. For example, instead of using the same massage cream on your client's entire body, you would have a massage cream designed specifically for the skin of your client's face and another massage cream designed specifically for the skin of your client's feet.
Another way in which you might use massage cream to add value to each one of your sessions is by purchasing massage creams that bring benefits all their own to the table. For instance, instead of simply serving as the lubricant that allows you to apply your hands-on techniques, a massage cream could also provide lush hydration, pain relief, aromatherapy or some other stand-alone benefit.