In order to ensure a successful massage therapy career, you will want to present yourself in the most professional way possible.
“The general public, as well as prospective employers, future business partners and your fellow therapists, all perceive your external image before they have a chance to get to know the quality of your work,” says Steve Capellini, in his book, Massage Therapy Career Guide for Hands-On Success, Second Edition. “That external image is the door that they must pass through before getting to know how good you are.”
Capellini mentions seven ways to enhance one’s professional image. These image enhancers include
1. Your attire
3. Business cards/letterhead/logos
5. Photographs of yourself
6. A presence on the Internet
7. Press kits