Andrew Morgan Collection is first and only textile company in United States to feature advanced technological breakthrough
MOUNT VERNON, NY, September 15, 2009 – Andrew Morgan Collection announced today that the textile designer will be introducing a groundbreaking and revolutionary aromatherapy-infused, eco-friendly textile collection at the 2009 ISPA Conference & Expo. Andrew Morgan Collection is the first and only textile company in the United States to feature this advanced technological breakthrough where tiny polymeric microcapsule shells containing unique fragrances are infused into the textile manufacturer’s sumptuous throws, scarves, robes, wraps and towels. Only through movement or touch do the capsules break and release the fragrance over a period of time. The impact is a personal sensory experience without overpowering the room with scent.
The aromatherapy collection will feature three fragrances to choose from including: Euphoria, a warm, herbal, Mediterranean bouquet designed to invigorate and refresh; Paradis, an aroma of contrasts…both cool and warm, crisp and soft, mysterious and familiar, containing notes of citrus, floral, and cardamom designed to uplift and soothe; and Aphrodisia, a creamy, sensual and soft fragrance, designed to nurture and comfort. The textile products are initially infused with the scent, which lasts approximately 25 washes, after which they can be re-infused with stand-alone fragrances, which will come in a variety of sizes, including travel sizes, so that customers can bring the comfort of their home or spa on the road with them. Andrew Morgan Collection will also be able to work with locations that might have a signature fragrance to infuse that scent into the products, ensuring a full branding experience for their customers. Trade prices for hotels and spas and suggested retail prices for retailers are available upon request.
“Imagine feeling the luxurious textures of our fabrics, seeing the modern design we’ve become known for, and smelling refreshing and invigorating fragrances, all simultaneously. The result is a calming and truly integrated sensory experience where guests will feel like they are in a sanctuary and will want to return,” says founder and CEO Andrew Morgan. “And, I am proud of the integrity with which we create our textiles and our dedication to sustainable product innovation. Giving rest to the mind and body is our first priority, but being honorable stewards of the earth drives our company.”
The aromatherapy scents will be infused into Andrew Morgan’s highly-in-demand Ami-Vert fabric as well as the luxurious Samoa-Juno microfiber blend. Fully-sustainable and featuring the softest hand and luster imaginable, Ami-Vert (Friendly-Green) is a proprietary fabric constructed from post-consumer and post-industrial waste. It has been heralded due to unique properties such as being recyclable, anti-microbial and anti-abrasive so they will not pill, stain or fade. They are also fast-drying and oil- and bleach-resistant. Samoa-Juno is an earth-friendly microfiber polyester that is breathable, light and easy to care for, with a soft and plush feel. Designed for maximum stability, the yarns are spun to resist shedding or pilling and are more stain resistant than natural fiber such as cotton, rayon or wool.
Andrew Morgan launched his first collection for luxury spas just one year ago, which can now be found in such luxe resort spas as Ritz Palm Beach, Fountainbleau Miami and Mirage Las Vegas, among others. Andrew Morgan entered the hospitality space in 2004, and many leading hoteliers featuring his collections in-room including the Ritz Rancho Mirage, Waldorf Astoria Bonnet Creek and Hilton New York, among other properties worldwide. Andrew Morgan also has a Retail De Luxe collection, which can be found in many high-end retail locations around the country.
Andrew Morgan Collection is one of the country’s leading eco-friendly and luxury textile manufacturers in the U.S. Andrew Morgan founded the company in 2000, following his successful 18-year career as a ready-to-wear design director. Andrew Morgan Collection develops exciting new textile products for the home, hospitality and resort spa marketplaces, merging innovative technology, design and sustainability with a modern-day sensibility and sensuous ultra-luxe appeal. Andrew Morgan has exhibited a full commitment to the environment throughout his career. Always ahead of the curve, Andrew was one of the first textile manufacturers to create a 100 percent earth-friendly bedding option.
For more information, visit http://www.andrewmorgancollection.com/