From Zero Biz Books to a $15 Billion Industry: The Evolution of Massage Business
How much has massage business changed over the past 35 years? Totally. In the early 1980s, few massage schools included business classes in th…
Free Massage is Only One Way of Giving Back to Your Community
There so many ways to leverage your local community to boost your business and establish the like, know and trust factor for clients — while also …
Make More Money in 2020. The MT’s Comprehensive Client-Retention Strategy
Many massage therapists think of marketing simply as a way to obtain new clients, leaving out what may possibly be one of the&…
I’m in Massage School. Is it Too Early to Start Networking?
As a student, your immediate focus may rest on learning new vocabulary words, attending classes, completing homework assignments and passing exams…
3 Ways You Can Contribute to a Healthy Workplace
No matter how hard we try, we can never completely avoid conflict in our personal life or professional environment. In our various relationship…
This is How Chair Massage Can Help You Land Corporate Clients
If you’re not yet using chair massage to boost your income or find more clients, you’re missing out. The world of corporate massage is a growin…
An Exploration of Clinical Research. Three Researchers Share How Their Work Helps Move the Massage Profession Forward
Massage therapy research has come a long way over the past 30-plus years, but there is still so much to do as the profession continues to move for…
Sharpen Your Sales Skills for the Holiday Season, Part 2: Help Clients Address Their Stress
If you missed Part 1 of this series, read it here. As the year comes to a close, anticipation and excitement for what the future holds begin t…
The MASSAGE Magazine Interview: Joe Yoon
Joe Yoon is a massage therapist, personal trainer and founder of Joe Therapy, a company that provides massage therapy at his clinic in Orlando…
These are the 6 Types of Research that will Benefit Your Massage Practice
Massage practitioners and students are increasingly aware of the vital role research plays in providing the best possible care to clients — but no…