Last Updated on September 26, 2025 by MASSAGE Magazine

by Kathy Gruver

Woman surprised by awkward massage moment

Let’s face it, folks: as massage therapists, we touch people every day, which sometimes leads to an awkward situation . As much as we love our work, awkward moments happen. From smells and sweat to unexpected bodily functions, every experienced massage therapist has a story. What matters is how we handle these moments with professionalism, strong boundaries, and a little humor.

Here are some common awkward massage moments, and tips for turning them into opportunities for comfort, relaxation, and trust.

What’s That Smell?

You’re mid-session, the room is quiet, soft music playing, when you hear a gurgling stomach and suddenly…pffft. Every massage therapist has been there. During a full-body massage, the parasympathetic nervous system often takes over, and the body relaxes in ways we can’t control. Many massage therapists agree that this is just a normal bodily function, nothing more. If a client feels awkward or embarrassed, reassure them that it’s natural and not worth worrying about. You might even suggest avoiding a heavy meal right before their massage session to help reduce the chance of it happening.

Of course, reaching for an air freshener mid-treatment would make the awkward moment even worse. Keep aromatherapy oils nearby. Add a drop to your massage lotion so clients think it’s part of the treatment, or discreetly dab a little under your nose if needed. That way, the massage table stays a place of comfort, not discomfort.

Massage therapist Becky Blanton of Charlottesville, Virginia, even created a client pamphlet explaining draping, bodily functions, and what to expect during a massage. By normalizing these situations with open communication, therapists can turn what feels awkward into a reminder that the body’s physiology is simply doing what it’s supposed to, relaxing.

  • Therapist Tip: If you notice a client holding back a laugh after an awkward moment, a lighthearted “Don’t worry, it happens all the time” can instantly reset the energy in the room.

Body Talk

Not every awkward massage moment comes from a bodily function; sometimes it’s just the client themselves. Maybe that big overhead arm stretch isn’t happening today, or maybe body odor becomes a distraction during the massage session.

Many experienced massage therapists keep small comforts on hand: 

  • mints
  • deodorant
  • wipes

Clients can freshen up if they want. But what if the odor is too strong to ignore? That’s where professionalism and open communication come in. A gentle, honest conversation about health and hygiene can actually strengthen trust if handled with care.

If a one-on-one talk feels too personal, another option is to send a general client email or newsletter about self-care and massage therapy. Including reminders about things like showering before a body massage or avoiding heavy perfumes helps normalize the conversation without singling anyone out.

At the end of the day, creating a comfortable room and table experience is about balancing honesty, tact, and respect, so both the therapist and client feel good.

Extra Charge for Baggage

Massage therapy isn’t just about muscles; it’s about people. And sometimes people bring heavy emotions onto the massage table. Clients grieving a loss, going through divorce, or just carrying the weight of daily stress may cry, vent, or sink into a quiet, emotional state during their massage session.

As massage therapists, our role is to “hold the space.” That means staying present, supportive, and compassionate, without trying to fix or diagnose. A comforting touch, a calm room, and even something as simple as having tissues nearby can help clients feel safe to release whatever they’re carrying.

At the same time, strong boundaries are essential. While it’s an honor that clients trust us with their feelings, we are not mental health professionals. If emotions extend beyond what fits within a body massage or relaxation treatment, it’s important to gently suggest they connect with another practitioner, such as a counselor or therapist.

  • Therapist Tip: You don’t have to say much in these moments; often, a quiet presence is more powerful than conversation. Breathe, ground yourself, and let the client know through your professional touch that they are supported.

Parts Are Parts

Let’s talk about one of the most common (and most awkward) massage moments: erections. For male clients, it’s simply part of the body’s physiology. When the nervous system shifts into deep relaxation, this response can happen, especially with younger clients. Most experienced massage therapists agree that if the client doesn’t mention it, the best approach is to ignore it and continue the massage session as professionally as possible. Pointing it out often makes the situation more uncomfortable than it needs to be.

Still, therapists need to remain mindful. When working around the abdomen or thighs during a full-body massage, be cautious with your positioning and touch. If it happens, you can change techniques, move to another area of the body, or use myofascial release to redirect focus. With adolescent clients, it may also help to have a parent (such as a mother of a younger male client) in the room, maintaining strong boundaries and reducing potential awkwardness.

Of course, there’s a line between a natural, involuntary response and inappropriate behavior. If a client stares, makes sexual comments, or suggests that the massage is anything other than professional treatment, end the massage immediately. As one therapist, Leslie from San Francisco, shared, she refused to work again with a client who crossed that line with inappropriate comments.

  • Therapist Tip: Always trust your instincts. If a client tries to sexualize the session, stay firm, direct, and professional. End the massage, document what happened, and never compromise your comfort level or boundaries. Your role as a practitioner is to provide safe, therapeutic touch, nothing more.

Our Parts

Awkward massage moments aren’t just about clients; sometimes they come from us as therapists. Professional awareness of our own bodies is just as important as knowing how to adjust pressure or techniques. Fresh breath, clean clothing, and good hygiene are non-negotiables in massage therapy. Something as simple as strong body odor can distract a client and add to their stress, taking them out of their relaxation.

We also have to be mindful of how we position ourselves at the massage table. One client recalled a busty therapist leaning so far forward during a body massage that her chest pressed against his back. I’ve also experienced a male therapist whose private parts brushed against my head while he leaned in for effleurage strokes down my spine. Even if accidental, moments like these make clients feel uncomfortable and quickly shift the energy of the session.

  • Therapist Tip: Before every massage session, do a quick self-check, breath, body, and positioning. Think about where your head, chest, and hips are in relation to the client. Maintaining strong boundaries and professional body awareness not only prevents discomfort, but it also helps clients feel totally safe, relaxed, and cared for.

Missing in Action

Every experienced massage therapist knows: sometimes the biggest surprises happen once a client is on the massage table. Jennifer Bowers in Colorado Springs once discovered her male client wearing lacy women’s panties, while therapist Hali Chambers of Sacramento, California, found herself working with a client missing all the fingers on one hand.

Startling? Absolutely. But here’s the thing, you can’t react. Gasping, laughing, or making a comment can humiliate your client and destroy their trust. In massage therapy, the treatment room should always feel safe. No matter what you uncover, stay professional, focus on the body massage, and give your client the same quality care you would give to anyone else.

Equally important: listen to your client. One client, Sue Chehrenegar, shared how her therapist kept insisting she “relax” because he thought a vein in her neck was bulging. In reality, it wasn’t a vein at all, it was a VP-shunt carrying fluid from her spinal cavity. The therapist’s assumption made her uncomfortable, and ultimately, it was embarrassing for him.

  • Therapist Tip: Don’t assume you know what’s happening in your client’s body. Instead, ask respectful questions and use open communication. Trust your client’s feedback, adjust your techniques, and remember that comfort level, not your assumptions, guides a good massage session.

Dangerous Fluids

Some awkward massage moments go beyond uncomfortable; they can be downright dangerous. As massage therapists, we work closely with the body, and bodily fluids like blood, semen, or urine aren’t just unpleasant; they can carry germs and communicable diseases.

I once had a client whose urostomy bag broke on the massage table, soaking everything in urine. When I brought it up, she shrugged and told me to keep going. But here’s the truth: both the client’s comfort and the therapist’s safety come first. I calmly explained that the room and table needed to be cleaned before we could continue. Thankfully, she understood.

Clients on blood thinners such as Coumadin pose another challenge. Even a small cut can lead to excessive bleeding. During one massage session, I ran my hand along a client’s arm and came away covered in blood from a wound he “forgot” to mention. I immediately explained that working over open wounds is unsafe, for both of us, and we needed to address it before continuing.

  • Therapist Tip: There are times to stay respectfully silent during a massage session, and times when you must speak up. If a situation threatens your health or well-being, don’t hesitate. Use open communication, pause the treatment, and prioritize safety first. Professional practice means protecting both client and therapist at all times.

Protect Yourself Beyond the Awkward Moments

As a massage therapist, you know that even with the best training, unexpected situations can happen in any session. That’s why having the right professional massage liability insurance is just as important as maintaining strong boundaries and creating a comfortable space for your clients.

With Massage Magazine Insurance Plus, you get the coverage and peace of mind you need to focus on what you do best, helping people feel better. From protecting against claims of physical discomfort to ensuring your practice stays safe and professional, we’ve got you covered.

Ready to protect your career? Contact us today to learn more or get insured in minutes.

About the Co-Author

Kathy Gruver has been involved in natural health since 1990 and has a doctorate of Traditional Naturopathy. Gruver is a Medical Massage Therapist, Natural Health Consultant, Reiki Master and Birth Assistant. She is currently pursuing a masters and doctorate in Natural Health. Gruver owns Healing Circle Massage in Santa Barbara, California, which specializes in medical and therapeutic massage and was chosen as a “Best Practice” by MASSAGE Magazine. For more information, visit www.healingcirclemassage.com.

FAQs: Handling Awkward Massage Moments

What if a client feels physical discomfort during a session?

Always check in at least once during a massage. A client may not speak up, especially with eyes closed, so ask about pressure or positioning. Adjusting at even one point in the massage can make the person feel comfortable again.

How do I set the mood so clients relax more easily?

Simple things make a big difference. Play soft music, use dim lighting, and keep the room at a steady temperature. These cues tell the nervous system it’s safe to let go.

How do I deal with clients who seem embarrassed by their body’s natural reactions?

Remind them it’s human and normal. Every experienced therapist has training in handling awkward moments, so let them know there’s no need to feel ashamed. A calm, professional response helps them relax back into the session.

Should I encourage clients to keep their eyes closed?

Yes—many clients feel more comfortable with eyes closed, as it reduces self-consciousness and deepens relaxation. But always let them choose what feels best for them.

Why do emotions sometimes surface during massage?

Massage therapy can stir up more than muscles, it can touch on stress, memories, and even big moments from a person’s life. If emotions arise, stay grounded, hold space, and remember your role is supportive, not clinical.

About the Author

Kathy Gruver has been involved in natural health since 1990 and has a doctorate of Traditional Naturopathy. Gruver is a Medical Massage Therapist, Natural Health Consultant, Reiki Master and Birth Assistant. She is currently pursuing a masters and doctorate in Natural Health. Gruver owns Healing Circle Massage in Santa Barbara, California, which specializes in medical and therapeutic massage and was chosen as a “Best Practice” by MASSAGE Magazine. For more information, visit www.healingcirclemassage.com.