It has always been said that “it’s the little things that count” and going “green” is no exception. We can all save energy, water and time by changing one thing – our beauty routines. One forward-thinking, innovative, Canadian company uses bamboo to encourage kindness to our skin and our environment.
Kaia Naturals introduces Bamboo Facial Cleansing Cloths (www.kaianaturals.com), the first and only 100 percent bamboo fiber, biodegradable cleansing cloth. Kaia Naturals offers women an eco-friendly, luxurious and nourishing beauty product that minimizes beauty routines and eco-footprints. As the world’s most renewable resource, bamboo is a ground-breaking product that has the potential to transform North America into a truly “green” economy and culture.
Creator and brainpower behind the company, Mary Futher, was inspired by a fashion designer colleague who utilized bamboo fiber in her sustainable creations. With experience in marketing and product development for Revlon, Shoppers Drug Mart and Yves Saint Laurent, Futher possessed the background to develop a disposable bamboo fiber cloth and provide it in a common, convenient, every-day beauty product. Kaia Naturals Bamboo Facial Cleansing Cloths also feature all-natural ingredients including: eight pure citrus essential oils, organic Canadian honey and sunflower seed oil. These 3-in-1 cloths replace eye makeup/makeup remover, toner, cleanser and cotton/rayon (wood fiber) beauty pads. Kaia Naturals Bamboo Facial Cleansing Cloths are an affordable “green” alternative to toxic formulas and lessen pollution and waste from harming us and the earth.
For over two years, Futher worked to complete the cleansing cloths by perfecting the wonderful aroma and velvety soft texture of the product. In an industry dominated by Proctor and Gamble and Unilever, Futher also overcame tough supplier negotiations. With passion, hard work and determination, Futher completed development of her product with an appreciation for bamboo as one of this century’s truly “green” solutions with the potential to truly impact the western world’s economy and culture.
Futher knew she could make a difference in the world and she is doing that one cloth at a time. “My product offers a way for me to educate people about the significant role that bamboo can play in water conservation, development of rural economies, forest protection and more. We can simply learn how widely it is utilized in other places in the world to improve every aspect of our lives,” explains Futher.
European settlers cut down great expanses of over 400 species of bamboo native to North America not realizing its economic and ecological attributes. Unlike other parts of the world, North America does not currently grow Bamboo for commercial use. As one of the world’s fastest-growing plants, bamboo reaches full maturity in 3-4 years and has a positive eco-footprint when compared to the 15-20 year growth cycle for hardwoods. It releases 35 percent more oxygen than equivalent timber forests and grows wildly without the use of dangerous pesticides or fertilizers. Bamboo has the potential to replace unsustainable materials like wood fiber, petroleum-based products and cotton making it truly sustainable and renewable.
Kaia Naturals is currently available at www.drugstore.com and natural health stores, nationwide. For more information, please visit www.kaianaturals.com.