Bioelements Launches All Things Pure, MASSAGE Magazine

CHICAGO – Bioelements professional skin care announces the new All Things Pure™ line, four products with all-natural ingredients, launching May 2010. The Bioelements professional skin-care line has always featured products with organic and natural ingredients, but it also utilized the best high-tech ingredients, including cosmeceuticals. The new All Things Pure line eliminates science-based lab ingredients in favor of purely natural ones.

The line was designed to offer skin-care products to eco-conscious consumers who have a desire for all-natural products. It is for the “purist” who wants the best but will not compromise her all-natural preference. In fact, the products are so good, All Things Pure Scrub and Moisturizer have already been awarded the much-coveted NPA (Natural Products Association) Seal, and the line’s other products are now in the NPA’s auditing phase, awaiting seal approval.

How All Things Pure is different

The chemists at Bioelements were determined to develop high-level products that met the toughest criteria in the natural products realm, but also work, feel and produce results that rival their traditional counterparts. All Things Pure is true to its name. Organically grown ingredients are used wherever available, all ingredients are from natural plant and mineral sources, and each ingredient has a specific skin-care benefit. All four products also contain totally natural preservatives, and are packaged in glass for maximum freshness and recyclability.

All Things Pure™ Cleanser: Lathering facial wash formulated with natural clay to unearth pore-clogging impurities. Soap and sulfate-free. Retail: $32 for 3.5 ounces.

All Things Pure™ Eye Oil: Emollient-rich blend of organic plant and essential oils carefully balanced to help strengthen the skin’s barrier layer and conserve natural moisture. Can be used around eyes or on entire face. Retail: $38 for 0.5 ounces.

All Things Pure™ Scrub: Curative Chinese grains blended into certified organic oils scrub away dead, dulling cells. The grains then melt into surface skin layers releasing nourishing and exfoliating extracts. Retail: $43 for 2 ounces.

All Things Pure™ Moisturizer: Smoothing moisture cream blends organic emollients with plant nutrients to lock-in hydration and create the ideal environment for healthy, younger-looking skin. Retail: $43 for 2 ounces.

For more information, visit www.Bioelements.com or call (800) 433-6650.

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