Simi Valley, California (march 123, 2011):  derma e® Natural Bodycare, a pioneer in formulating cutting-edge effective natural skincare products, was rewarded with a Grocery Headquarters magazine 2011 Trailblazer Award for continuing to develop products that stand out from the rest. This is derma e’s second time winning this prominent award that honors influential companies in the health and wellness category.

Dedicated to helping retailers choose the best health and wellness products, Grocery Headquarters sought out influential companies that continue to provide innovative products that offer quality benefits to the consumer. With over 300 submissions, Grocery Headquarters’ Board of Retailers and editors honored 20 companies across various categories. The exciting news was announced to Grocery Headquarter’s 40,000 readers in their January 2011 issue.

Grocery Headquarters magazine highlighted derma e’s NEW Vitamin A Glycolic Cleanser, Toner and Facial Scrub that recently joined their popular Vitamin A skincare line that includes their best-selling Vitamin A Wrinkle Treatment Crème. Featuring Vitamin A, commonly referred to as the “skin vitamin” that is best known for its cellular renewal properties, Glycolic Acid and detoxifying Marine Plant Extracts, these mildly purifying products leave skin fresh, radiant and youthful.

“With the anti-aging category experiencing rapid growth, it is essential that we feature new products with scientifically proven effective natural ingredients that promote smooth, younger-looking skin. We will continue to formulate innovative natural skincare products that not only meet consumer demands but offer retailers affordable quality products that deliver results,” says Dr. Linda Miles, L. Ac. D.O.M., Vice President of derma e Natural Bodycare.