The Alliance for Massage Therapy Education, a new independent organization for massage schools and educators, has conducted a founding member campaign over the past seven weeks—an effort that has generated $40,000 in contributions to be used to launch the alliance.

On Dec. 1 a press release from the alliance announced that its founding-member program would be extended through Dec. 31, a month longer than originally stated.

Founding members so far include: the Potomac Massage Training Institute in Washington, D.C.; the Florida School of Massage, in Gainesville; Irene’s Myomassology Institute, in Southfield, Michigan; Erik Dalton, Ph.D., of the Freedom from Pain Institute; Claire Marie Miller, of Nurturing the Mother Seminars; Michael Shea, Ph.D., of the Shea Educational Group; educators Sandy Friedland, of Educating Hands School of Massage; Carol Verner, of the Body Therapy Institute; and Vilma Pico of the Technical Career Institute; as well as The Art of Admissions, Books of Discovery and the Florida State Massage Therapy Association.

“These and other dedicated individuals and institutions have stepped forward in a historic effort to bring forth an organization that will serve as the voice, advocate and resource for the entire massage education community,” an alliance press release stated.

In mid-November the alliance announced its first conference, “Shaping the Future of Massage Therapy Education,” will be held in Park City, Utah, June 3-5.

For more information about the alliance, becoming a founding member or the conference, visit the alliance’s web site at