Effective Use of Marketing Via E-mail, by Ariana Vincent, MASSAGE Magazine Business TipE-mail is an ecological and efficient way to market and stay in touch.

You can utilize e-mail to:

  • Send newsletters
  • Deliver notices about special offers
  • Confirm appointments
  • Stay in contact with your clients and colleagues
  • Send articles to prospective publishers
  • Forward copies of your published articles to your colleagues and clientele, with a note inviting clients to schedule an appointment

It is important to remember to respond to e-mails within hours, or at least the same day it was received. Effective use of e-mail can be one of your least expensive and most effective forms of marketing.

Ariana Vincent, Effective Use of Marketing Via E-mail, MASSAGE Magazine Business TipAriana Vincent, L.M.T., M.T.I., N.C.T.M.B., is a Nationally Certified Massage Therapy Instructor and workshop leader based in Austin, Texas. Learn more about her at www.arianavincent.com.