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How to Develop a Private Practice

December 7, 2016 @ 6:00 pm - 8:00 pm


According to the Small Business Administration, 90% of service businesses will fail within the first 5 years. These statistics are even higher for Massage Therapy as a profession. They fail not because they don’t offer great services, but because massage therapists can be extremely uncomfortable with traditional marketing, resulting in feeling overwhelmed, isolated, and frustrated. Wellness practitioners tend to be highly nurturing. We nurture our clients, our peers, our loved ones, its what we do. This course will teach you to nurture your business.

When Rachel Beider started her practice at 24, 6 months after graduating from massage school, she was able to effectively and immediately grow her private practice from 10 clients, to 110 new clients within one summer. She did this with limited resources and very little funds, which required creative solutions.

This course is Rachel’s proven system for getting more clients, all while on a budget. And it works. She will lay out an easy-to-follow road map for starting and growing your massage practice based on 7 core self-promotion strategies. Through verbal and written exercises, you’ll not only learn how to develop a strong marketing plan and brand identity, but you’ll also learn why self-promotion is absolutely critical to your success -— and how to do it with passion and purpose.

Even if you hate the idea of marketing and selling yourself, this practical, inspirational course will lift you up and give you the confidence you need to comfortably and authentically market yourself and your services, tap into an endless supply of quality referrals, and watch your business grow.

Required Materials:
Pen and paper or other note-taking supplies.


December 7, 2016
6:00 pm - 8:00 pm


Rachel Beider
(201) 215-6440


Cortiva Institute – Hoboken
2 Hudson Place
Hoboken, NJ 07030 United States
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(201) 215-6440