Making your massage cream work for both you and your clients in the best possible way has a lot to do with your own insights and awareness. In other words, if you pick out the wrong massage cream for your practice, it may be difficult to make that lubricant work in a positive way. By understanding your own needs, as well as the needs of your client base, your chances of selecting and using a great massage cream will be much higher.

To begin with, you will want to know what you’re looking for when it comes to a massage cream that can meet your own needs as a professional massage therapist or bodyworker. This means that you need to have a keen awareness of the types of techniques you tend to practice on a regular basis. Once you have a grasp on this aspect of your work, hone in on the ideal level of lubrication you need your product to deliver in order to apply those techniques in the most effective way.

Equipped with insights on whether you want a cream that offers more friction or more glide, or perhaps an even amount of both, you can then begin turning your attention to the kinds of products that can best meet the needs of your clients. This also means being familiar with your clients’ preferences.

For example, if you have noticed a lot of your clients are suffering from dry skin, then you may wish to seek out a massage cream that not only brings the right amount of friction and glide, but also delivers a dose of moisture for added value. You may even decide to purchase a second cream specifically for its moisturizing properties, then create a service on your menu that offers clients a hydrating massage therapy session for a higher cost.

As another example, you may find that you are seeing quite a few clients who are active in a sport that’s popular in your local area, such as snowboarding or golf. These folks may come in complaining of acute aches and pains on a regular basis. In this case, you might consider seeking out a massage cream that meets the needs of these clients by bringing powerful pain-relieving ingredients to the massage table.

As you seek out a cream to meet the needs of you, your clients and your overall practice, watch out for a tendency to trade one thing for another. You do not want to purchase a massage cream that does not allow you to apply your techniques optimally simply because the cream will soothe the dry skin of your clients. First and foremost, you want to find a massage cream that gives you the necessary lubrication for massage or bodywork and does not have the potential for irritating your clients.