The Global Spa & Wellness Summit (GSWS) unveiled its futurist theme – “Fast Forward” – for its 8th annual event taking place Sept. 10-12 at the Four Seasons Resort in Marrakech, Morocco. The event, which is considered the world’s most prestigious gathering of business, government and academic leaders in the wellness, travel and spa industries, is expected to attract a record number of attendees. The 2nd annual Global Wellness Tourism Congress (GWTC) will take place concurrently on Sept. 10.
“This year, the Summit is hitting the ‘Fast Forward’ button,” Susie Ellis, GSWS chairman and CEO said. “Our agenda and keynote speakers will be focused on looking closely and creatively at the future of spa and wellness, from new technologies that will transform our businesses and the way wellness gets delivered; to the future of design; to exploring the latest in brain science and its implications; to the next wave in retailing; to presenting crucial, new research that will illuminate and shape our industry’s future path.”
Dr. Kjell A. Nordström, a Swedish economist, futurist thought-leader and renowned co-author of Funky Business, is the Summit’s first announced keynote speaker, in what will be a prestigious, high-profile line up of future-focused thinkers. His provocative presentation will analyze a future global world marked by seismic shifts in demographic and consumer realities.
“The future is urban and female,” Nordström said. “The influence of countries and men is fading away – prepare yourselves for Amazonia.”
About Dr. Kjell A. Nordström
Dr. Kjell A. Nordström holds a doctoral degree in International Business from the Stockholm School of Economics. His research and consulting focus is on the areas of corporate strategy, multinational corporations and globalization.
He has published three books (co-authored with Jonas Ridderstråle) and numerous articles on the internationalization process of firms. His books (Funky Business, Karaoke Capitalism, Funky Business Forever) have been featured on CNN and CNBC and appeared in Fortune, Fast Company, Time Magazine, Financial Times, Paris Match, etc. Funky Business was an international bestseller and was translated into 32 languages. Funky Business Forever (2008), his long awaited update takes a look back on the later half of the millennium’s first decade, and provides evolved thinking and commentary in a way that is truly “funky” and down to business.
Source: The Global Spa & Wellness Summit