There are many green business conferences this year, but there is only ONE that focuses on creating innovative sustainability in the product development space!

Greener by Design: Strategies, Tools, and Markets for Product Innovation
June 12-13, 2008
Hilton Alexandria Mark Center
Alexandria, Virginia

Join Joel Makower of, author of the landmark report, State of Green Business 2008, along with event management partner, The Global Executive, at THE premier event on one of the hottest topics in business today.

This two-day, hands-on event focuses on the greening of mainstream products by combining first-rate speakers and panelists with a unique approach to innovation called Systematic Inventive Thinking (SIT).

Participants will hear from leading companies, both large and small, as well as the top green product designers, and participate in innovative techniques that combine the best elements of a traditional conference and an experiential workshop.  In ‘Green Gurus at Play’, intimate small-group sessions allow participants to interact with leading designers and thinkers in green product design. ‘Innovation Flashes’ – interactive mini-events – help participants enhance the impact of their learning from speakers and panelists.

Speaker Overview
Hear insights from leading sustainability experts and thought leaders representing:
• B-to-C
• B-to-B
• Big-Box Retailers
• Entrepreneurial start-ups
• Design Shops
• Thought leaders

Confirmed Speakers to Date
• Jean-Charles Boisset, President, DeLoach Vineyards, Boisset Family Estates
• Patricia Calkins, VP Sustainability, Xerox
• Mark Gunther, Fortune magazine
• Joshua Handy, Senior Creative Director, method
• Anne Johnson, Director, Sustainable Packaging Coalition
• Matt Kistler, Senior VP, Sustainability, Walmart
• Matt Kohler, Brand Manager, Clorox Green Works
• Amnon Levav, Co-Founder, SIT
• Joel Makower, Executive Editor,
• Dr. A Cenan Ozmeral, GVP Functional Polymers RBU, BASF
• Eric Park, Creative Director, Ziba
• Jason Pearson, President and CEO, GreenBlue
• Jeff Renaud, Corporate Director of Sustainability, GE
• Dawn Rittenhouse, Director, Sustainability, DuPont
• Andrew Shapiro, Founder & CEO, GreenOrder
• Robert Shelton, Director, PRTM and Author, “Making Innovation Work”
• Tom Szaky, Co-Founder and CEO, TerraCycle
• Jennifer van der Meer, green design strategist
• Lorrie Vogel, General Manager, Considered Products, Nike

Go beyond high-level views and talking heads

• New business models – how companies are turning products into services, saving resources and waste
• Packaging – how to make the most of the least
• Insights into innovation – how companies are aligning green thinking with new products and services
• Materials – innovations in biobased and other green materials, and where to find them
• The new tools – biomimicry, green chemistry, cradle-to-cradle, and more
• Digital solutions – CAD tools, materials databases, and other resources
• Marketing – addressing the elusive green consumer
• Supply chain – how big retailers are calling the shots
• How good is “good enough”? – the role of standards, and the lack thereof

Visit the conference website at or call 800-516-4265

On site branding opportunities and special group pricing are available.  Please contact Jenn Ranalli at or by phone to +1 203.403.9477