The location: Arlington, Virginia.
The event: the Marine Corps Marathon.
The purpose: to set a new Guinness World Record for the most people massaged at one time.
The nation’s largest massage-therapy franchise company, Massage Envy, is spearheading the attempt to set a new world record for massage on Oct. 25.
The current record is 154 people, set in 2007 in London, England. The current attempt will aim to have 220 people massaged.
Therapist volunteers will receive the opportunity to network with the runners and other therapists, a free T-shirt and food—and the chance to be part of a new Guinness World Record. Massage Envy will provide lubricants and massage tables.
Massage therapists who would like to participate in the attempt may send an email to organizer Charles Fisher at email@example.com.