Changes in Corporate Leadership Structure to Help Drive Future Growth of the Brand
San Antonio, Texas — Massage Heights, a family-owned wellness franchise with 109 locations across the U.S. and Canada, has announced that David Humphrey, a prominent franchise industry consultant and the former CEO of Massage Envy Spa, has joined Massage Heights as Chairman of the Board of Managers. Humphrey will help guide the accelerating growth of Massage Heights as it enhances and expands its service offerings throughout the United States and Canada, while also preparing for a wider international rollout.
Through his investment and advisory services firm, DTH Capital Ventures, Humphrey has consulted with a wide variety of franchise companies, large and small, and has worked closely with several private equity firms that invest in the franchise industry.
“I know what it takes to build a great franchise brand, and I see all the ingredients for breakthrough success in Massage Heights,” Humphrey said. “They combine a great business concept with caring family ownership to deliver exceptional support to their franchisees. And their franchisees become true Strategic-partners and deliver an extraordinary wellness experience to the members they serve in their body + face Retreats.”
Massage Heights also announced the elevation of Shane Evans, currently acting as vice president to the role of president, while also maintaining her additional role of chief operating officer. In her new position, Evans will now be fully responsible for managing all aspects of the day-to-day operations and leading the franchise network, allowing CEO Glenn Franson to devote more of his time to strategic ventures currently in development.
“As the head of a large and growing family business, I want to combine the values and personal touch of committed family ownership with the expertise of leading franchise and wellness-industry professionals,” Franson said. “Welcoming David Humphrey to our team alongside myself, Shane Evans as President and COO and Wayne Evans our Founder, we will truly combine the best of both worlds.”
“We are already growing dramatically, with 30 new Retreats in development and 75 new locations projected to open this year,” Evans added. “We just celebrated our tenth anniversary of making therapeutic massage and skin care services affordable and convenient for people from all walks of life, and we continue to be inspired by the opportunity to help our franchisees build great businesses and elevate our guests’ lives every day.”
“Joining forces with David Humphrey will help us move ahead even further and faster in our rapidly growing industry,” Massage Heights Founder Wayne Evans added.
About Massage Heights
Founded in San Antonio, Texas, in 2004, Massage Heights is a family owned franchise massage and skin therapy company built on a membership model that makes regular massage and skin therapy affordable, while still providing the personal service available at a five-star resort. The company’s mission is to help people incorporate convenient, high-quality, therapeutic massages and facials into their lives so that they can elevate the everyday and enhance their physical and emotional wellness. In an exploding industry, the company has more than 100 operating franchise locations in the United States and Canada and plans to open a total of 500 U.S. locations within the next five years. The company was featured on the CBS hit reality series Undercover Boss in December 2013, was ranked 33rd Top Franchise to own in 2013 by Franchise Business Review, ranked 259 in Entrepreneur Magazine’s Franchise 500 list for 2014, in Franchise Times’ Next 300 list for 2013, cited in USA Today Top Franchise for Minorities for 2013, recognized in Franchise Times as one of the smartest growing companies in franchising for 2014, and is a member of the International Franchise Association (IFA).