There are so many holistic products on the market today—many of them featured in booths at prominent national conventions, and many advertised in MASSAGE Magazine. I’ve often wondered, do many massage therapists utilize tools whose purpose is outside the function of soft-tissue manipulation?

In states with scope-of-practice laws, massage therapists are limited to working within that scope. Yet, products including nutritional supplements, ear-candling supplies, orthotics and other retail items are marketed to therapists as practice add-ons.

What do you think of massage therapists expanding their practices to include retail sales and additional holistic therapies? Do you offer more than massage? I’d really love to get your feedback on this, one way or the other.

Until next time,

Karen

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