HUNTINGTON BEACH, Calif., Nov 18, 2008 /PRNewswire via COMTEX/ — Partners with MPA Media as its Exclusive Media Sponsor 

With multidisciplinary collaboration at an all-time high and a clear trend toward integrating services as a means to maximize patient care, providers and consumers increasingly demand information on and access to a wide array of complementary health care options. At the upcoming Spa & Resort Expo/Medical Aesthetics Conference & Expo in Los Angeles (Feb. 21-22, 2009, LA Convention Center), producers Reed Exhibitions and MPA Media will present an Integrated Wellness Pavilion.

The Integrated Wellness Pavilion puts four distinct health professions in one area of the show floor: Chiropractic; Acupuncture and Oriental Medicine; Massage Therapy and Naturopathic Medicine. Combined with the larger SPA & Resort Expo and Medical Aesthetics Expo, SPA professionals can preview and have access to true wellness integration all in one location bringing patient care to an all-time high.

“Everyone knows patients want their health care providers to work together for their benefit,” said Donald Petersen Jr., publisher/president of MPA Media. “This event is designed to bring health care professions together to focus on wellness and how they can better serve their patients with an integrated approach.”

“We are pleased to be working with MPA on this new initiative for SPA & Resort Expo LA,” said Nancy Largay, Vice President, SPA & Resort Expo portfolio, Reed Exhibitions. “Spa, medical and alternative healthcare professionals attending the event will have greater access to the products, services and information that will have an impact on their businesses now and for the future.”

While not open to the public, the Integrated Wellness Pavilion will educate spa professionals on the latest techniques while offering a more integrated approach to for their patients.

MPA Media is the leading integrated publishing company serving alternative health and wellness professions. Titles include Dynamic Chiropractic, Acupuncture Today, Massage Today, Nutritional Wellness, Naturopathy Digest and To Your Health. MPA reaches over 200,000 practitioners and 60,000 waiting rooms with its print publications and approximately 1,000,000 unique visitors online every month.

About SPA & Resort/Medical Aesthetics Los Angeles
SPA & Resort Expo and Conference|Medical Aesthetics Conference and Exhibition Los Angeles (Feb. 21, 2009) and its East Coast counterpart SPA & Resort Expo and Conference|Medical Aesthetics Conference and Exhibition New York (Oct. 18-19, 2009) are produced by global trade show producer Reed’s SPA portfolio delivers comprehensive accredited education programs; Green Spa Expo; Spa Sanctuary and the only event that provides spa and medical professionals with an opportunity to help their businesses grow by offering $25,000 in spending on the show floor.
The Reed Exhibitions SPA portfolio is enriched with the following media and industry partnerships: MPA Media; American Society of Plastic Surgery; Organic Spa Magazine; National Coalition of Estheticians; Medical Spa Society and Spa Finder.

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