Research and Markets (http://www.researchandmarkets.com/reports/c92525) has announced the addition of Anti-aging Skincare in the United States to their offering.

The $1.6 billion U.S. anti-aging skincare market grew 63% during 2002-07, due to increases in the number of women, specifically older women, as well as demographic shifts in the male and ethnic populations.

Moreover, shifts in the retail landscape have moved many premium products to more affordable mass channels, widening the availability of a broader range of anti-aging products. However, the market faces certain challenges from the professional anti-aging services and procedures industry, such as spa chemical peels, dermaplaning, Botox injections, and plastic surgery. This report features close analysis of these drivers, and a deeper look at the following:

– the rise of the emphasis on discoloration as a primary indicator of age, equaling the importance of wrinkles and fine lines

– the brand innovations that have anticipated this rise, such as formulations that seek to eradicate age spots, hyperpigmentation, uneven skin tone, and dullness

– how innovation has enabled a handful of manufacturers to retain control of the market

– the dominant role of drug stores as a premier mass channel beauty care destination, and the part department stores play in the overall market

– complete analysis of the consumer end of the market, including usage, frequency of use, attitudes and motivations, as well as analysis of ethnic usage, attitudes, and motivations

Companies Mentioned:
 
– Olay Company, Inc.
– L’Oreal USA
– Neutrogena Corporation
– Johnson & Johnson
– Procter & Gamble Company (The)
– Sephora
– Ulta Salon, Cosmetics & Fragrance, Inc.
– Avon North America
– Garnier
– CVS Corporation
– Wal-Mart Stores, Inc
– Procter & Gamble USA
– Johnson & Johnson Ltd
– Beiersdorf, Inc. (USA)
– Society of Cosmetic Chemists (SCC)
– International Spa Association (ISPA)
– Alliance Boots
– Walgreen Co
– Lansinoh Laboratories Inc
– L’Occitane Ltd
– Kohl’s Corporation
– The Body Shop
– Estee Lauder Companies Inc. (The)
– Revlon Consumer Products Corporation, Inc
– Burt’s Bees Inc.
– Mary Kay Inc.
– Christian Dior
– General Merchandise Distributors Counsel (GMDC)

For more information, visit http://www.researchandmarkets.com/reports/c92525.

Research and Markets Ltd.
Laura Wood
Senior Manager
press@researchandmarkets.com
Fax: +353 1 4100 980

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