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As massage therapists, we can re-create a sense of relaxation and balance along with added health benefits for our clients using stone massage.

Stone Massage: Add Innovation & Efficiency to Your Approach

The reality is many people can’t experience massage because they can’t afford it. You could reduce your rates to the point virtually anyone could afford massage, but what about your financial needs?

Affordable Massage: Make Services Available Without Going Broke

Many massage therapists hate massage marketing. Perhaps it’s time we take a big step back and reconsider the way we’re doing that marketing. Here are six massage marketing tasks you should re-evaluate, or even quit:

6 Massage Marketing Tasks You Should Quit Now

Most massage therapists know about healthy eating—yet, while the idea is always there, the implementation of an eating-for-energy meal plan is sometimes the problem. Here are five simple ways to improve eating habits and keep energy levels high.

The Fit MT: Your Eating-for-Energy Meal Plan

Massage therapy is generally considered to be one of the safest health care practices available in modern medicine; however, it is possible for a massage therapist to commit a medical error if they execute an erroneous choice or action. This article will look at the prevention of medical errors in a massage practice.

Prevention of Medical Errors: Keep Your Massage Clients Safe from Harm

This article is the first in a three-part series that will provide key information and proven methods to minority-owned businesses, including those owned by spa-and-massage professionals. The author is Toshiana C. Baker, founder of the Network of Multicultural Spa and Wellness Professionals, whose mission is to provide support, education, and access to resources to underrepresented and marginalized professionals.

Success Strategies for Minority-Owned Small Businesses, Part One: Technology

Today in massage therapy practice, we are seeing an increasing number of clients presenting with medical conditions requiring some form of adaptation to position, pressure and duration of treatment—more than ever before.

Medical Conditions and Massage Therapy

Does this scenario sound familiar? Your business line rings, and you answer the phone excitedly because this could be a new client calling to set up an appointment. It is indeed a potential new client, but she’s not calling to make an appointment—she’s calling to “find out more about your services.” Ugh.

Take Control of Calls & Questions from Potential Clients

Your First Steps as a New Massage Therapist

Food represents and provides many things: energy, nutrition, culture, celebration, enjoyment and even medicine. Technically, food breaks into five fundamental categories that we need in proper proportions to fuel our body for optimal health and wellness: macro-nutrients including carbohydrates, fats and proteins, and micro-nutrients including vitamins and minerals.

The Jacquelyn Project: 7 Steps to Fuel Your Body

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What’s inside?

MTs’ Work with NFL Athletes
On the Road with an Olympic Team
Learn How to Work in Sports Massage
7 Ways to Network with Trainers & Coaches
Assisted Stretching: Improved Outcomes & Increased Income
SPECIAL: Your Step-by-Step Guide to Preventing Client Complaints & Lawsuits

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The Jacquelyn Project: Don’t Overlook Tools

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Skilled touch cannot cure disease, but has significant potential to reduce distressing symptoms, including shortness of breath.

Palliative Massage for Shortness of Breath

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I have some good news about the taxes you will file in 2023: There are very few changes that affect us as small-business owners. Even better: the few changes we need to know about are very manageable as we head into small-business tax preparation.

Your Guide to 2023 Small-Business Tax Preparation

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Positional release therapy provides massage therapists with a fabulous technique to relieve pain and tension at a focal tender, tight or trigger point—without the use of compressive force. This technique provides significant relief in a short amount of time and can be skillfully interjected at any point in a massage with minimal disruption to the flow of the work.

Positional Release Therapy: Relieve Pain without Compressive Force

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