Want to Retail Topical Products? You Need to Consider These 4 Things
Kiplinger calls 2018 “a good year” for retail sales, ending with an increase around 4.9 percent over the 12 months before. The business forecastin…
Your Clients Will Love These Valentine’s Day Spa Specials
Capitalizing on holidays and special events is an economic necessity to grow a massage therapy practice. These are times when extra/bonus cust…
Top 6 Ways to Use Cold and Hot Therapy in Your Practice
The original application of both cold and hot therapy involved water that had been heated, cooled or formed into ice. Additional substances, such …
Create a Holiday Promotion for Your Spa Practice
The holidays are approaching. Sleigh bells are ringing. Let them ring all the way to the bank with an easy, festive holiday promotion. You can easily …
The Benefits of Professional Attire for Your Spa Practice
Just like the old adage, "you are what you eat," in the world of professional success, "you are what you wear." This adage rings true across so many…
4 Ways to Use Aromatherapy in Your Spa Practice
Essential oils can be a beneficial addition to any massage, but before using them you must be properly trained and aware of your clients' health issues…
The Ultimate Secret to Repeat Clients
Five-star service means customizing your treatment to exactly what the client needs. This means not only meeting their expectations, but exceeding …
A Massage Client Shares Her Love of Spa Treatments
I am a massage- and spa-therapy client, and I want to tell massage therapists—from the client’s point of view—how beneficial spa therapies are. I blog about the latest spa therapies and products, and consider myself a fanatic when it comes to body care sessions. I’ve received many types of spa therapies, and I choose them for reasons other than those that motivate me to get a massage.
How to Attract Clients as a Massage Therapist
Imagine the experience of a first-time client. That first experience can have a lasting effect on how the client approaches future massage and spa sessions. What might seem surprising is the journey of a client begins well before they ever reach the treatment room and continues long after the service is over. As a massage therapist, it’s easy to forget what the entire journey feels like for a client who relies on massage for physical and sometimes emotional wellbeing.
The Brief Guide to Massage’s Role in Medical Spa
The interrelationship between massage, spa and medicine in the U.S. dates back to the origin of health spas and curative waters. Massage was an import…