Coconut Creek, FL (November 24, 2010): Save Your Hands!® has partnered with marketing and business expert Cherie Sohnen-Moe to write the third and final required course for the newly-launched Certified Injury Prevention Instructor (CIPI) program. As the name implies, the CIPI Success course teaches the essential business and marketing skills necessary for students to attain maximum success as a Certified Instructor.
Sohnen-Moe has more than 30 years of success as a business owner and author. Among her writings is Business Mastery, which has sold over 340,000 copies and is a required textbook in almost 700 schools. CIPI Program Director and Save Your Hands! co-author Lauriann Greene confirms, “Cherie Sohnen-Moe is the massage industry’s top authority on marketing and business. The vast expertise and experience she brought to bear in creating the CIPI Success course adds tremendous value to our CIPI Certification program.”
With Sohnen-Moe collaborating, Save Your Hands!® can provide students with the marketing and business training materials and support they need to create an additional revenue stream as a CIPI. Sohnen-Moe has this to share with prospective CIPI graduates: “The information in the Save Your Hands!® book is invaluable and needs to be shared. In becoming a CIPI you get to make a profound difference! You help practitioners increase their longevity. It is an honor to share my knowledge and experiences to assist you in developing a successful CIPI business.”
The CIPI certification is the first training program of its kind. The curriculum provides qualified manual therapists with the knowledge and skills to teach effective, research-based injury prevention and ergonomics methods to other therapists. The 52 CEU program includes three online courses and one hands-on, live weekend workshop. The curriculum is written from the best-selling textbook Save Your Hands! The Complete guide to Injury Prevention and Ergonomics for Manual Therapists, 2nd Edition and is taught by the expert authors themselves. Upon passing all courses and practical examination, students are certified and ready to teach the Save Your Hands!® Workshop curriculum at spas, schools, clinics, conferences and continuing education programs. The next live workshop will be held in Fort Lauderdale, Florida on February 12-13, 2011.
Save Your Hands!® is the most trusted name in self-care, injury prevention and ergonomics for manual therapists. For over 15 years, their textbook, courses and workshops have helped over 100,000 manual therapists and body-workers learn proven methods to protect their health and prolong their careers.
The Save Your Hands!® Workshop is based on The Save Your Hands!® 2nd Edition textbook, co-authored , a certified ergonomics assessment specialist, and Richard W. Goggins, CPE, LMP, a certified professional ergonomist and massage therapist with over 17 years experience in occupational health and safety. Complimentary copies of Save Your Hands!® are available for book review editors/writers.