After an extended amount of time, the job you do day in and day out may become rather rote. In a sense, this is not a completely negative turn of events, for it means you have integrated the skill set of your profession to a point where it is nearly second nature for you. You can do what you need to do, on the spot, without the need for much preparation or forethought.

It is, however, easy to see why getting to this point, where your daily job is rote behavior, may be less than beneficial for you, as well as for your clients and the bottom line of your business. For one, a job you can “do in your sleep” has a greater chance of becoming a boring job, and a boring job can lead to burnout.

In addition, if you find yourself simply going through the motions at certain spots throughout your day, you may not be paying enough attention to what an individual client may need from the massage therapy or bodywork session. You run the risk of beginning to view all your clients in the same light, rather than as unique people with their own complaints and conditions, hopes and needs.

Fortunately, there are many ways massage therapists and bodyworkers can pull themselves back on track whenever they begin to feel a sense of boredom or the risk of entering a rut through rote behavior. One of the best ways to keep yourself on track in your massage therapy or bodywork practice is by maintaining “fresh eyes.”

This means you need to make a habit of seeing each day, each client, each scenario you come across in your day-to-day work through the same set of lenses you were likely looking through during the start of your career as a massage therapist or bodyworker. If you can find a way to couple the enthusiasm and careful work of a newcomer to this healing profession with the strong skill set you now possess as an experienced professional, then you, your clients and the bottom line of your business all stand to benefit.

For starters, take a close look around your own session space, starting with the massage cream you have in your cupboard. It may have been a while since you even gave a second thought to the massage cream you use on all your clients. Think about how it is working for you, whether you ever have any complaints or find yourself wishing for a massage cream with additional attributes. Read the ingredient label closely, and go online to research anything you may not understand or to answer questions that might come up during this focused look.

Even if you decide you are quite content with this massage cream—and especially if you find you are not so content with it—it is wise to do a search to see what else is out there when it comes to massage creams. With the array of massage products on the market today, there is a good chance you can find a massage cream that contains nearly every component you need.

–Brandi Schlossberg