New Renova Series Provides Unrivaled Comfort and Style
Stratham, NH – Timberland PRO is introducing the Renova Series — an elegant line of shoes designed for health care
professionals, caregivers and other working women who spend long hours on their feet, but don’t want to sacrifice on
style. The shoes are slip-resistant, easily washable and feature an exclusive Anti-Fatigue Technology, which offers
superior shock absorption and exceptional leg and back support. Through long shifts, demanding conditions and
whatever comes next, the Timberland PRO Renova series offers all day comfort, all day long.
“We believe that if you take care of your feet, it impacts the rest of your body,” said Jim O’Connor, Senior Director of
Product and Marketing for Timberland PRO. “In speaking to healthcare professionals, we knew that we could use our
expertise to design stylish shoes that would deliver the necessary elements of comfort, fit, flexibility and slip-resistance,
ultimately allowing these women to take care of themselves while helping others.”
In designing the Renova series for optimal comfort, Timberland PRO leveraged its exclusive Anti-Fatigue Technology,
which features molded, inverted cones that support, collapse and return in key pressure zones, providing higher energyreturn,
resulting in all-day standing comfort and support. In addition, the shoes were designed with a heel-to-toe rocker
sole – or anatomically rounded heel – which reduces forefoot pressure and enables an effortless gait.
While comfort may be the priority on the job, women also choose footwear based on their individual style preferences.
The Renova series offers three silhouettes, ranging from clogs to athletic styling in its three distinct lines — the
Caregiver, Provider and Professional.
- Caregiver – A series of clogs that offer the convenience of a slip-on, but ensure a secure fit with a built-in back
strap. The shoes have either a smooth finish that comes in white or black or a nubuck finish available in a
variety of colors – white, black, burgundy, navy and chestnut. The anatomically shaped oblique toe box allows
room for the forefoot to spread, a slip-resistant outsole provides necessary safety protection and an Agion® antimicrobial
treated footbed cover seeks to eliminate bacteria. The Caregiver Series has a suggested retail price
- Provider – A line of athletic-inspired shoes that features two styles: one with a leather upper and one with a
synthetic upper, both treated with water-resistant material for easy cleaning. The shoes are available in white
with a variety of color accents – silver, champagne, pale lilac and sky blue. An anatomically shaped, athletic
toe box provides superior comfort, a SafeGrip™ slip-resistant outsole grips both wet and dry surfaces for ease
and mobility and an Agion® anti-microbial treated footbed cover seeks to eliminate bacteria. The Provider
Series has a suggested retail price of $80.
- Professional – A premium line of shoes made with full-grain leathers and microsuede upper linings for
outstanding style and durability. The shoes are available in a variety of colors – burgundy, navy, chestnut,
white and black – for both traditional casual and dress work environments. The Professional series shoes
feature an anatomically shaped oblique toe box, the SafeGrip™ slip-resistant outsole and a Scotchgard™
protector by 3M for superior stain resistance. In addition, a Dryz® Intellitemp™ footbed cover regulates
temperature and manages moisture and bacteria, while the Bi-Fit® Tridensity footbed cradles the heel, and
offers arch support and forefoot flexibility. The Professional Series has a suggested retail price of $100.
The Timberland PRO Renova series will be available at all authorized Timberland PRO retailer locations,
independent specialty retailers, healthcare catalogs and on the internet in August 2009 (MSRP $60 – $100). The shoes
will be accompanied by a 30-day money back comfort guarantee.
About Timberland PRO
Building on the Timberland (NYSE: TBL) heritage of craftsmanship and quality, Timberland PRO is recognized as an
industry leader in the design, engineering and marketing of premium-quality footwear, apparel and accessories for
working professionals who require the best comfort and protection on the job. Timberland PRO embraces the
company’s commitment of “doing well and doing good” – forging powerful partnerships among employees, consumers
and service partners to transform the communities in which they live and work. To learn more about Timberland PRO
please visit www.timberlandpro.com. To learn more about Timberland, please visit www.timberland.com.