Building Your Practice Means Taking Chances. Here are 5 Steps to Move You Forward
It’s Monday morning. You spent the weekend with an old friend who came to visit. Everything was going great until she said, “Wow, I can’t beli…
The 5 Keys to Successful Marketing
One of the most common questions asked by massage business owners is, “How do I get more clients?” Well, there’s no generic answer. A…
How To Bounce Back and Improve Your Well-Being: 7 Simple & Effective Practices
Everyone knows what it’s like to be knocked off center, to lose their inner sense of balance and groundedness, at least temporarily, when faced wi…
Better Nutrition Helps Maintain Your Health—and Your Massage Practice
How important is it to practice good nutrition? For massage therapists, the answer is very important. “When the fingers, forearms, shoulders an…
Have You Crossed Over into Counseling Clients? (And Why That’s Not OK)
Important boundaries exist between mental health counseling and the kind of communication appropriate within the massage therapist-client relationship…
Can Massage Therapists Become Sensitized to Essential Oils?
Many massage therapists use essential oils in their sessions, to provide the physical and emotional benefits of aromatherapy. This usage can help cli…
Why Email Is the #1 Strategy for Massage Therapy Marketing—and 6 Ways to Do It Right
When it comes to attracting interest, driving revenue and converting prospects into clients, there’s one tool that delivers big results for nonprofit…
Interoceptive Awareness Can Help You Fight Burnout
The demands of seeing multiple clients or exposure to the distressing personal histories of clients, particularly those with significant stressors or…