The University of California, Irvine Extension offers a seminar given by course instructor Peter Anderson titled, Introduction to Spa and Hospitality Operations, at the International Esthetics, Cosmetics and Spa Conference on October 4-5. The seminar will take place both days from 9 to 12 p.m. in Orlando, Fla.
This course is for spa owners, directors, and therapists wanting to gain an understanding of the general operational and administrative procedures in various types of spas from freestanding day spas to destination and resort spas, said course instructor Peter Anderson, ISHC and expert consultant to the spa industry. Participants will develop an understanding of unique sensitivities required in managing and operating in the increasingly lucrative and complex spa industry.
Participants taking this seminar will learn conceptual skills in many of the aspects of business planning and development required to open a spa, manage day-to-day operations, and position the spa for future growth. They will also develop strategic planning skills to design a comprehensive business model and marketing plan based upon industry analysis and targeted market research. Further, participants will learn how to develop an integrated service culture that supports profitability, employee retention, and high customer loyalty. Topics include:
Seminar instructor Peter Anderson is CEO of Anderson and Associates and is a graduate of Cornell University’s Hotel School. Anderson specializes in spa market and financial analysis, wellness trends, and emerging healing modalities. In addition to providing services related to financial management and market analysis, he is also a Reiki Master. Anderson has also lectured on energy medicine and therapeutic touch modalities internationally. To schedule an interview with Peter Anderson, contact Vivian Chan at 714-573-0899 ext. 35 or via email at Vivian@echomediapr.com.
For more information about this seminar, contact Angela Jeantet at (949) 824-2033 or visit www.extension.uci.edu/spa.
About the University of California, Irvine Extension: As the continuing education arm of UCI, UC Irvine Extension is dedicated to providing a university-level learning experience for students, offering thousands of exciting courses and programs to local, regional, and global constituencies. UC Irvine Extension offers a rich array of academic and community programs to support a diverse audience, from a wide selection of academic programs to numerous campus activities. For more information, please visit www.extension.uci.edu.
About the University of California, Irvine: The University of California, Irvine is a top-ranked university dedicated to research, scholarship and community service. Founded in 1965, UCI is among the fastest-growing University of California campuses, with more than 27,000 undergraduate and graduate students and about 1,400 faculty members. The second-largest employer in dynamic Orange County, UCI contributes an annual economic impact of $3.3 billion. For more UCI news, visit www.today.uci.edu.
For UC Irvine Extension
Vivian Chan, 714-573-0899 ext. 35