How do we provide caring and compassionate touch for our clients while not taking on responsibilities we should not be? The answer lies in holding space—space contained by professional boundaries—which benefits the therapeutic relationship for both client and therapist.
A wellness program promotes the health and fitness of an individual. As a massage therapist, you are in an excellent position to provide a large part of this wellness program to your clients. Once your client realizes all you can do for them, they will become a re-occurring appointment on your schedule for years to come.
There are plentiful massage therapy jobs available now—at clinics, spas, hospitals and multi-therapist practices. If you seek employment and want to secure a position at the location of your choosing, you need to know how to have a successful interview.
When used correctly, marketing with diversity best practices in mind can be an extremely lucrative tool to the small-business owner. Like any other tool, diversity-based marketing needs to be implemented and strategized with genuine intention and significant purpose.
Franchise spas and clinics sell massage memberships. Should you? One benefit of offering a massage membership plan is recurrent, predictable revenue. One drawback is you might make less money per massage.
From my experience of over 30 years of clinical practice as a holistic health practitioner and teacher, I highly recommend massage practitioners breathe consciously and deeply.
Massage therapy is rarely the only place a person can go within the local wellness marketplace to address their needs.
In today's digital age, social media marketing tools can be just as important in attracting and retaining massage clients as is word-of-mouth. Here, we’ll cover how to use social media marketing tools for your massage therapy business.