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MASSAGE Magazine contributes to massage therapists’ practice success with informational and inspiring articles and advice. The massage therapy profession offers a variety of practice venues and specialties—and no matter where a therapist practices, staying on top of new techniques, technology, products and self-care is necessary for a successful and enduring career.

Clientele

While the events of the past 16 months have left most people with a whirlwind of emotional side effects, one commonality on all sides of the energy aisle seems to be an increase in grief.

Practice Being Present with Grief

While the events of the past 16 months have left most people with a whirlwind of emotional side effects, one commonality on all sides of the energy aisle seems to be an increase in grief.

  • September 28, 2021

Laws and Legislation

NOEL ASMAR UNIFORMS NAMED FAVORITE SPA UNIFORM MANUFACTURER

Noel Asmar Uniforms have been recognized again, this time by industry leaders and professionals. The Vancouver-based company has been awarded Favorite Spa Uniform Manufacturer in the 2021 Professional’s Choice Awards from American Spa, making it the 13th time the brand has been named a winner in the awards.

  • November 29, 2021
Who doesn’t love when a massage client emerges from the treatment room and says, a little dazed, “I can’t believe you knew where all my tension was.”

Pour, Don’t Push [Ground Your Perception]

Who doesn’t love when a massage client emerges from the treatment room and says, a little dazed, “I can’t believe you knew where all my tension was.”

  • November 29, 2021

Practice Building

Guerrilla marketing—it’s an interesting term. For many, it conjures up visions of being ambushed by advertisers lurking behind hedgerows and dumpsters. And actually, that’s not too far off the mark.

7 Guerrilla Marketing Tactics for Your Practice

Guerrilla marketing—it’s an interesting term. For many, it conjures up visions of being ambushed by advertisers lurking behind hedgerows and dumpsters. And actually, that’s not too far off the mark.

  • November 19, 2021

Research

Self-Care

One of the challenges in a profession where you are continually caring for others—such as massage therapy—is regularly taking the time for self-care, so your own well doesn’t run dry. Here we invite you to consider yoga to replenish yourself and take care of your nervous system.

This is How Yoga Builds Balance and Resilience

One of the challenges in a profession where you are continually caring for others—such as massage therapy—is regularly taking the time for self-care, so your own well doesn’t run dry. Here we invite you to consider yoga to replenish yourself and take care of your nervous system.

  • November 25, 2021
The winter holidays can often give the gift of extra stress. Too much business or not enough business. Clients running late or rescheduling appointments at the last minute. More emails and calls than you can handle. You try your best to meet your clients’ needs yet fall short due to the heightened demand.

Don’t Let Your Life be Weighed Down by Holiday Stress

The winter holidays can often give the gift of extra stress. Too much business or not enough business. Clients running late or rescheduling appointments at the last minute. More emails and calls than you can handle. You try your best to meet your clients’ needs yet fall short due to the heightened demand.

  • November 4, 2021

Technique

A new report provides insight into frequent employers of massage therapists—spas and salons—and how those businesses are evolving even as the pandemic continues. MINDBODY software company surveyed 1,230 U.S. consumers and 1,200 U.S. wellness businesses to create its State of the Spa and Salon Industry Report 2021.

New Report Focuses on Salon & Spa Business Growth

A new report provides insight into frequent employers of massage therapists—spas and salons—and how those businesses are evolving even as the pandemic continues. MINDBODY software company surveyed 1,230 U.S. consumers and 1,200 U.S. wellness businesses to create its State of the Spa and Salon Industry Report 2021.

  • November 24, 2021

Spas of America Launches New Online Experience

The travel website, Spas of America, has launched a new technology platform making it easier for consumers to connect with the independent spa and wellness experiences they’re looking for.

  • November 23, 2021

Protect

Switch to Better Booking

It’s hard to guess what anyone wants specifically in a booking app since it differs from business to business. One thing is always appreciated for certain, though: simplicity. It’s Booksy’s goal to bring ease to the booking process, for both you and your customers.

  • November 22, 2021

Better Breathing: Myofascial Techniques for Rib Restrictions

COVID-19 has given us a special awareness and renewed appreciation for easy breathing. While we’re still learning about the best ways to help people after a coronavirus infection, we know that breath efficacy affects a wide range of functions, from metabolic processes to our energy level to alertness and mood.

  • November 22, 2021
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