Find Success in Corporate On-Site Massage

Providing on-site massage for corporations' employees and special events can be fulfilling and profitable work. It's important, however, that you carefully target the kind of corporations you want to work with and the real decision-maker who can help you get in the door. This behind-the-scenes look at corporate seated massage offers a blueprint for onsite success.
Sidebar: More Secrets to On-Site Success

by Eric Brown

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Proactive Massage
3 Steps You Can Take to Help Clients Navigate the Maze of Chronic-Pain Care

Many clients are uninformed about where to turn for help in treating their chronic pain. As a health practitioner, you are in a position to provide clients with information that may help them overcome chronic pain—for good.

by Loolwa Khazzoom

ONLINE Exclusives

• Psychological Treatments Improve Outcomes for Back-Pain Sufferers
• School Opens Doors to Vets
• Massage in the Laboratory
• Sidbar for the cover story on chair massage

Practice Building
Make the Switch to Being Rich!

by Steve Capellini

NEWS

• National Database Proposed
• The Many Benefits of Infant Massage
• Heavy Purses Lead Women to Massage
• Massage Students Receive Scholarships
• Psychiatrists Create Integrative Web Site
• Wellness Center Helps Homeless Coalition

Rebuilding Shattered Lives
Massage Therapy Helps Recovery from Addictions

Massage is effective for people in recovery from any type of addiction—and the 13,000 drug-and-alcohol rehabilitation facilities in the United States offer an opportunity for massage therapists to work as valuable partners on recovery health-care teams.
by Phyllis Hanlon

Common Neck Injuries and Therapeutic Strategies

Neck pain affects thousands of people each day. This article explores the anatomy of the neck, basic neck injuries, and treatment strategies available to the therapist from a broad variety of massage disciplines.
by George P. Kousaleos

BODY & SPA
Ashiatsu On The Floor

Ashiatsu—massage performed with the feet—is growing in popularity in spas across the country. Requests from therapists for a version of the technique that was as effective as bar work but less limiting, so that it could be used onsite or in situations where it was impossible to install overhead bars, has resulted in a new modality: Ahh…shiatsu Floor.

by Michelle Mace-Lambert

RESEARCH REPORTS

• Weekly Massage Reduces Stress Symptoms in Nurses
• Massage Reduces Hand Arthritis Pain and Increases Grip Strength

Change Your Mind, Find Success

When it comes to creating a successful massage practice, what's in your heart and mind is as important as what is in your hands—that's the message that life coach Cary Bayer has for massage therapists.
by Karen Menehan,
Editor-in-Chief

How To Choose The Right Lubricant for Every Massage

With the vast number of massage lubricants on the market today, it can be tough to pick products that please both client and practitioner. How does a therapist choose? Here, leading massage-lubricant manufacturers explain their products' ingredients.
by Brandi Schlossberg

BE WELL

• Everyday Athletes Average Women Prove You Can Get Off the Bench at Any Age
• Get in the Game
• Fish Smarts
• Women More Prone to PTSD
• Good Eats Beat the Winter Blues

Spa Massage News

• Spa Therapies More Tools for Your Professional Tool Box
• Spa Growth Continues
• Sweet Packages for Cancer Patients
• Whole Foods Tests Spa Waters
• Bellanina Earns National Day Spa Award

Readers Expressions:
WE ASKED: Will you be a massage therapist 10 years from now? Why, or why not?